Mondelez Sues Aldi Over Packaging Similarities
Mondelez International, known for snacks like Oreos and Chips Ahoy!, is suing Aldi, claiming the discount supermarket chain is copying its product packaging.
Allegations of Trademark Infringement
The lawsuit, filed in Illinois, accuses Aldi of “blatantly copying” Mondelez's packaging with its store-brand alternatives. Mondelez argues this could mislead consumers and infringe on its trademarks, causing harm.
Mondelez Seeks Legal Remedy
Mondelez is pursuing monetary damages and a court order to stop Aldi from selling the products with the allegedly infringing packaging.
Past Packaging Disputes
Aldi has faced similar legal challenges before, including cases in Australia and the U.K. related to snack and beverage packaging.
Unresolved Concerns
Mondelez states it has repeatedly contacted Aldi about the packaging similarities but hasn't reached a satisfactory agreement.